Big50-2017 Startup Spotlight: Alooma

Alooma

What they do: Provide cloud-based data pipeline services.

Problem they solve: Enterprises in virtually every industry are attempting to use business intelligence platforms to gain a competitive edge. However, the data sources that must be ingested by these applications and data warehouses are often incompatible. Standardizing and moving this data to data warehouses, especially those in the cloud, is a major challenge.

According to Alooma, traditional methods such as batch uploading are too slow and complex to solve this problem, while many newer solutions just don’t scale to the enterprise level.

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How they solve it: Alooma’s cloud service connects and streams data in real time from disparate sources to on-premises or cloud data warehouses. Alooma says that its service makes data “accessible, valuable, and actionable.”

Alooma replaces the decades-old batch uploading approach to data integration with streaming capabilities that allow organizations to enrich data on the fly and perform ultra-fast queries to uncover and take immediate action on new information. The Alooma platform enables organizations to connect disparate data silos within minutes to AWS Redshift, Google BigQuery, and Snowflake. It natively supports most popular data sources, including MySQL, Postgres, MongoDB, iOS, Android, Salesforce, REST, Segment, Mixpanel, and Google Analytics.

Alooma also meets security and privacy compliance regulations since data does not persist on the service.

Headquarters: Redwood City, CA

CEO: Yoni Broyde, who previously managed multiple teams of developers, researchers, and product managers focused on machine learning and cybersecurity projects with the Israel Defense Forces (IDF).

Year Founded: 2013

Funding: Alooma is backed by $15M in total funding. The most recent round, an $11.2M Series A from Lightspeed Venture Partners and Sequoia Capital, closed in March 2016.

Competitors include: IBM, Informatixa, Xplenty, Flydata, and Segment.io.

Customers include: gofundme, Invoice2Go, and Quid.

Why they’re in the Big 50-2017: The Big Data space is a fragmented, confusing one, especially considering that analytic tools are being built as features into other platforms.  Alooma tackles a specific, underserved problem, on that can deliver almost immediate benefits. In the Big50 competition, Alooma did well in online voting and aced the content challenge.